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Repositorio de la Red Internacional de Investigadores en Competitividad

Competitividad

Vol. 18 (2024): Sinergias del liderazgo mundial: fomento del crecimiento inclusivo, innovación en la IA, nearshoring y competitividad

Estado del arte de los consumidores verdes y los alimentos verdes

Submitted
March 27, 2025
Published
2025-07-01

Abstract

El objetivo del presente es fundamentar las diferencias entre el consumidor verde y el alimento verde, debido en gran parte a la falta de información. Para lograr esto se realizó una búsqueda en Web of Science donde, utilizando el método PRISMA y luego el método de bola de nieve, se rescataron una serie de artículos que arrojaron información pertinente a los temas principales para poder alcanzar el objetivo del trabajo.

Se encontró que los factores sociales tienen amplia influencia en la toma de decisiones de los consumidores verdes. Así mismo, el alimento verde es aún percibido con desconfianza a menos que cuenten con alguna certificación que les respalde. Finalmente, para promover prácticas más sostenibles en la cadena alimentaria y proteger el medio ambiente, es crucial realizar un abordaje integral y colaborativo entre todos los actores involucrados, desde los productores hasta los consumidores finales.

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